An idea from Joy

Hey Class,
This went out with a postcard and email requesting information back. We wanted to slim down our recently combined mailing list (350 total!) and get updated emails, blogsites, etc. And find out if there was a big enough contingent who would prefer the email/blog version of our newsletter. Since the return rate is so low on things like this, we made a few incentives. We stamped the postcards (extra $40). We also made the catch line: “RSVP and win a trip to France!” See below for the rest of the text. In the first three days, we got 45 enthusiastic email returns. We’ll see how we do on the postcards. Keep on keeping on. Joy

(subject) RSVP and win a trip to France!...
… Alright, not really –but close... all emails that are returned will be entered in a random drawing on November 1. The winners will receive a French cuisine dinner for 4 - made by yours truly! Yes, this means if you live far away, we’ll come and visit.
Your feedback is important to us. In an effort to put into your hands the best form of communication about our work in the CCO, could you please take a minute to indicate your choices in a reply?
1. YES - Please keep me on your mailing list!

Please indicate one or more:
› I like getting “real” mail.
8 I would prefer to read your newsletter in an email/attachment.
: I would prefer to read your newsletter on a blog site with an email alert when it’s been updated.
2. Could you please fill in any/all of this information so we can update our records? We won’t share it with anyone shady!
Name/address:

Preferred phone:
Email:
Web/blog site:
Alma Mater/date of graduation (if you went to college):
Other:



3. Please take me off your mailing list.


Thank you so much.